Meetbrackets
New website for BRACKETS digital studio. End-to-end delivery by one person, from analysis through design to Astro frontend and Vercel deploy.
Context
BRACKETS is a 20-person digital product studio from Bratislava. We shaped the direction together as a team, often with AI as a sparring partner for brainstorming and structure. On the website itself, I served as the product designer for the entire project. From the initial concept through wireframes and a brand refresh, to custom screens, all the way to build, deployment, and content population.
AI yes, but I stay in charge. We draw it the way we want, and use AI where it truly shines.
Design and implementation
We weren’t looking for a new brand, just its present-day form. The first sketches and ideas came a year earlier, before AI was in the picture. The project stalled due to client priorities and only came back to life with the arrival of AI tools. We tried letting AI generate the design. It came out flat and generic. The brand’s character was missing. We went back to hand-drawn design in Figma. AI stayed where it makes sense: in development and code. The site runs on Astro with Preact for interactive parts, animations are powered by GSAP with ScrollTrigger. Content is managed through Keystatic, deployment goes through Vercel.
Result
A functional website deployed on Vercel, with CMS for the team, analytics and Speed Insights. One person, the entire product.
- Complete website from scratch, one person.
- AI-driven workflow accelerated delivery.
- Astro + Vercel stack, static output.
- Keystatic CMS for team content management.